The Founder Tape.

On the tape

Wildcard · The Founder Tape · The Founder Tape

The Founder Tape.

On the tape

YC Winter 2025Seed$500KJul 202659 views1 min

Wildcard

AEO/GEO for E-Commerce and Retail

wild-card.ai ↗YC profile ↗

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About Wildcard

Wildcard is the full-stack AEO & GEO platform for ecommerce and retail brands. We audit and action on how you show up across across AI search and AI shopping platforms like ChatGPT, Google AI Overviews, Gemini, Amazon Rufus/Alexa, and Walmart Sparky. We build the roadmap to close the gaps, and create the content that gets you recommended. Most tools stop at a visibility score. We do the work, and are built for ecommerce brands and retailers, not SaaS. Brands using Wildcard now show up first in AI answers where they used to be invisible. Wildcard is building the command center for agentic commerce, everything brands need to serve a new type of shopper: AI agents; including support for emerging standards like the Agentic Commerce Protocol (ACP) and Universal Commerce Protocol (UCP).

Wildcard is the command center for ecommerce AEO and AI search. We help brands and retailers understand, improve, and measure how their brand, products, and collections appear across ChatGPT, Gemini, Perplexity, Google AI Overviews, and other AI search and shopping platforms. Wildcard audits your visibility, creates a prioritized roadmap, and uses AI agents to help execute the work. That includes enriching product catalogs, creating blogs and collection pages, improving site content, and building authority across publications, Reddit, and YouTube. Teams can review and approve every action, track changes in AI visibility, and measure how those improvements tie back to revenue. Learn more at wild-card.ai #AEO #AISearch #Ecommerce #AgenticCommerce #YCombinator Wildcard: YC Winter 2025: Wildcard: AEO, GEO, and AI Search for Ecommerce Brands

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